The Council’s Ruling — Most Effective Ad Campaign

November 5, 2007, 12:00 pm; posted by
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This and every Monday, the Bweinh!tributors, having convened in secret for hours of reasoned debate and consideration, will issue a brief and binding ruling on an issue of great societal import.

This week’s question — What was the most effective ad campaign ever?

Steve delivers the ruling of the Council, joined by Erin, Chloe, Josh and David:

de Beers: Diamonds are forever. They totally invented the diamond engagement ring, parlaying psychological insecurity into BILLIONS of dollars.


Djere dissents, joined by Mike:

The old McDonald’s commercials with Michael Jordan and Larry Bird. Off the bus, off the roof, through the window… Nothing but net.


Tom dissents, joined by MC-B:

The Geico cavemen. All a friend or colleague has to do is say the words, “Tina’s here. We’re getting back together!” to send me into a paroxysm of childish giggles.


Connie dissents:

The dignifyingly crying Indian — talking about pollution.


Job played no part in the determination of this issue.

Next week: What is the most enjoyable sport to play?


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