The $2.99 Gas Guarantee

January 15, 2009, 1:02 am; posted by
Filed under Bwog, Steve  | No Comments

Not everyone is entirely thrilled about today’s lower gas prices, I bet. Watching a taped episode of Lost tonight, I saw a long-forgotten commercial for Chrysler’s summer ’08 gimmick, the $2.99 gas guarantee. Remember? They promised to subsidize gas purchases for those who bought their new cars, so that the buyers would never have to pay more than $2.99 per gallon.

Back then, when the average price for gas was over $4 per gallon, this probably seemed like a great idea. But that didn’t last long — soon the price of gas began its freefall. And these days, those people probably feel a little cheated. After all, they gave up as much as $2,000 in incentives in exchange for three years of three-dollar
, only to see the whole world get it twice as cheap by November. Now some part of them has to be secretly rooting for a burst pipeline, a natural disaster, trouble in the Middle East — anything to get them back on the right side of this deal!


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